Mary Foxwell Mary Foxwell

Your Burning DTC Questions, Answered

Running a DTC brand isn’t all fire emojis and 10X ROAS screenshots, it’s messy, risky, and often misunderstood. Dig into listener questions on scaling ad spend, using debt, marketing budgets, and the unglamorous truths of building a brand. Packed with practical how-to’s and myth-busting insights, this post will help you focus on what really drives growth.

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Mary Foxwell Mary Foxwell

Unlocking Creative Scaling: How Statiq Helps Brands Break Through

Hitting a plateau in your ad account? Simon from Statiq shared how top DTC brands are scaling with fresh creative strategies from using static ads in cycles to building video libraries and taking bigger swings with bold concepts. Here’s how to unlock growth when small tweaks just aren’t cutting it.

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Mary Foxwell Mary Foxwell

The Smart Debt Playbook for DTC Brands

Debt can break a DTC brand or help it skyrocket. In this post, we break down Hollow’s playbook for using debt the right way: from knowing your numbers and negotiating margins to building lender-ready financial models. See how they scaled from $1M to $20M without raising equity.

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Mary Foxwell Mary Foxwell

The Pop-Up Fix That Doubled Orders

A single pop-up tweak doubled orders. This episode breaks down how timing, clarity, and backend flows can turn overlooked CRO details into major revenue wins.

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